Friday 23 September 2011

Development of film posters

Rebecca (1940)

 

 Bonnie and Clyde (1960's)

 

 Back to the Future (1985)

 

The Titanic (1997)


Inception (2011)

Posters over time have definitely moved forward and changed drastically in the style used and the purpose it was meant for. In the 1940's posters were drawn out and they were pieces of art but nowadays they are computer generated (Inception) and it is 100% a promotion tool to get as many people to see the film as possible. We now also have production software like photoshop which can do various effects very easily, this will reduce the time needed to make the poster, making it a cheaper process. This type of software also makes it easier to make a series of posters. It can clearly be seen that the colours on each poster becomes much sharper and better quality as they progress. "Rebbeca" has a low quality image, however this is not always a bad thing as it gives the audience an intimate feel with the movie, as the poster was drawn by hand.  In the 1940's posters were a promotional tool; it was not so commercialised like posters are today. The posters all share similar conventions, all of them have a picture of the main characters with the name of the actors that play them, this convention is so important that it is still being used after 70 years. 

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